Agenda
8.00AM -
9.00AM
Registration Session
9.00AM -
9.15AM
Welcome Remarks by Ashran Dato Ghazi
Organizing Chairman, OHSEM Marketing 360 with Media Prima
CEO, Dattel Asia Group
9.15AM -
9.45AM
Master AI and Data for multi-platform target audiences
Ashran Dato Ghazi
CEO, Dattel Asia Group (OHSEMAds)
9.45AM -
10.15AM
Dive into the World of Media Prima with Data. Perspective that gives difference & impact!
Datuk Mohd Efendi Omar
COO,​ Media Prima OMNiA​
10.15AM -
10.45AM
Unifi Your Digital Platform
Mohamad Yusman Ammeran
Vice President, Unifi Business
10.45AM -
11.30AM
1,000 contents a month with AI Clone Technology
Shin Kong
CEO/Founder, Aimazin
11.40AM -
11.50AM
Opening Speech by YB Tuan Gobind Singh Deo, Menteri Digital
11.50AM -
12.30PM
Launch of MyDataHub.AI
12.30PM -
1.00PM
Press Conference @ MyDataHub.Ai room
12.30PM -
1.30PM
Lunch break
1.30PM - 2.30PM
Main Stage 1
AI is your business! Where do I start?
AI is a hot topic but most SMEs don't know what they can use AI for in their day-to-day business. This session will discuss SME opportunities in the daily use of their business, especially in increasing their sales. Panelists will share their experiences in helping entrepreneurs and what entrepreneurs themselves need to answer in choosing their AI journey.​​
Panelists:
Shahril Azwin
Founder, Azwin Ecosystems
Nhu Nguyen
Founder/CEO, New Digital Sdn Bhd
Moderator:
Carol Fung
Head of MSME Digital Transformation,
MDEC
Main Stage 2
Behind the Scenes of TikTok AI and AI content opportunities
We all know in general that what we 'experience' TikTok as users is powered by various algorithms and AI. For the first time ever, TikTok will share about the AI ​​it uses and how you can understand TikTok's AI to maximize the impact of advertising, content and sales. This session will also share about AI tools that can be used in conjunction with TikTok to maximize our ROI. ​
Panelists:
Nur Azre
Head, Partnerships, Revenue, & Events, TikTok Shop
Cikgu Samm
Founder/CEO, Cikgu Samm
Shin Kong
Founder/CEO, Aimazin
Moderator:
Dzulfaqar Hashim
Founder/CEO, Kerabat Digital Sdn Bhd
2.30PM - 3.30PM
Main Stage 1
How to UNLOCK existing DATA for sale?
Data is often talked about its value but SMEs are not clear in terms of how their data unlocks this data towards sales. This session will discuss the perception/understanding of entrepreneurs about data and databases. What is the potential with the database and what is the potential that can be used with the data obtained. What is the efficient way to collect database and data to help boost sales.​
Panelists:
Fahdi Ghazali
Founder/Chairman, FunnelEvo Group
Moderator:
Fudzail Husin
COO, Kuasa.io
Main Stage 2
Win the hearts of customers with Data & AI
All businesses want to win the hearts of their customers. Either prospects or existing customers. This session will discuss how you can use data and AI to run advertising that is more accurate and relevant to the tastes of your consumer prospects. ​ For those who already have users, how can they access their relevant user data so that it can be used to ensure the loyalty of your users.
Panelists:
Najib Asaddok
Founder/CEO, Momentum Digital
Hanif Wahid
Product Lead, SferaAI
Caressa Cheng
GM Digital Business Platform, Unifi Business
Moderator:
Silmyi M.Sadek
Chief Geek​, Brand Geeks Inc
3.30PM - 4.30PM
Main Stage 1
Digital Products with AI! Can you make money?
The panel will talk about RBF and how they use digital data in their credit assessments. How the use of Biz Data Wallet helps speed up the process of sharing data to funding.
Panelists:
Dzulfaqar Hashim
Founder/CEO, Kerabat Digital
Moderator:
Qarl
COO, Bumbu Agency
Main Stage 2
Creative AI vs Creative You: What's the right balance for your business?
After the launch of ChatGPT, there are so many creative AI platforms that have emerged or are known. Is this creative AI that easy? If I use creative AI, do I need to have creative knowledge? What do founders / marketers need? What is the appropriate balance. This is a question that will be discussed by the panelists. ​
Panelists:
Warren Leow
CEO, Pixlr
Nicholas Sagau
COO, REV Media Group
Moderator:
Nazlina Othman
GM SME Digital Solutions​
Unifi Business
4.30PM - 5.30PM
Main Stage 1
Can you not use Digital Business Data to get quick financing?
Revenue Based Financing is a new concept in Malaysia. One of the main things required in the RBF framework is to plug in or give access to their digital data financiers such as accounting in the cloud, e-commerce platforms etc. The panel will talk about RBF and how they use digital data in their credit assessments. How the use of Biz Data Wallet helps speed up the process of sharing data to financiers.
Panelists:
Shafik Ali
Founder/CEO, du-itX
Percy Hung
CEO/Co-Founder, Choco Up
Charles Zhang
Head of Commercial, Jenfi
Moderator:
Somasundaram Nagappan
Head of DataMart Unit​, MDEC
Main Stage 2
Customer is gold? Understand them with AI
There is no denying that the customer is the heart of any business. And the business world is getting more and more challenging and consumers are bombarded with various types of advertisements and promotions. Only by understanding the user, we can ensure 'customer retention'. By understanding them as well, we can optimize the promotion and also the type of promotion that we want to highlight. ​ The panel will discuss how SMEs can use digital platforms as a channel to obtain consumer behavior data, and how to apply that data to boost sales!​​
Panelists:
Amirul Mokhtar
Marketing Director, Your Scent Station
Kayel Lee
CEO, Togethër
Moderator:
Manisah Sarujee​
Geek-in-Command, Brand Geeks Inc
